I write health & wellness content that gets sales, not yawns

Stop losing hard-earned web traffic and customers to clinical, soulless, and plain boring content.

Here's what I can do for you:

Happy, happy clients (not a typo — they're just really happy)

  • Peachy Tuesdays portfolio of work 2024
  • Jamie (Terrakai Skin)

    I have worked with Gene for over 2 years and with 2 companies now! I have already recommended her to my friends (who are now working together)! Gene is incredible at what she does and I will absolutely be in touch with her as soon as my next project is up and running. Thank you Gene!

  • Ivan (Sirma)

    Gene was simply amazing - followed our instructions to the letter. Put in the time to research and added real value and creativity to the article. Delivered on time and revised quickly and efficiently where needed. We would definitely work with her again in the future!

  • Grace (Grace Mountain)

    Gene has helped me with every part of copywriting on my website, and we are extremely happy with the work. We've already seen a positive result in our rankings and feedback from new potential customers.

  • Backed by up-to-date, credible research

    Unsupported claims scream "snake oil!" Absolutely damaging to your credibility and bottom line. That's why I always support every. single. claim. made with the highest level of evidence available. This way, you not only build trust with your customers but also stay out of legal hot water.

  • Scientific language translated into easy-to-understand, plain language

    Evidence-based health & wellness content doesn't need to sound like an uptight science lecturer. To maximize clarity and comprehensibility, I weed out all unnecessary jargons — replacing them with everyday terms your target customers are familiar with. All while retaining scientific accuracy.

And yes, I take care of SEO, too.

But not in a gross, keyword-stuffing kinda way. I do SEO with your audience in mind.

That means I handpick keywords they likely actually search for — and blend those keywords into your content naturally and seamlessly.

  • Neil (HIIT Academy)

    Gene was absolutely awesome to work with. A total professional. You can tell this is not just a side hustle for her, and she approaches this as if from a large company, yet with the personal touch. Flexible, very creative, sticks to deadlines and really communicates well. It is unusual to find freelancers who reach out and keep you in the loop. Gene didn't need to be spoon fed. She took the general concept and did all the work ... such a relief compared to a lot of others. Top quality work, great comms, on time, good price, friendly to work with ... would highly recommend.

  • Paul (Transive)

    Gene has consistently provided us with outstanding content. She has been a very valued member of the team, enthusiastically taking on projects, always delivering to a high standard and on time. An all round star!

  • Lailanie (Johnson & Johnson)

    Gene is a great partner to work with! Excellent turnaround time and high quality work — Thanks Gene!

So. Want your health & wellness content to get sales instead of yawns?

If you wanted to work together, like, three whole sections back, send me a message.

But if you prefer to take things nice and slow, I'm totally up for it, too!

You can get more details on my services here: